Take the Titan Arm for example, there’s a reason you can’t over-tighten and break it unlike a Noga arm or a smallrig arm (If you’ve ever been inside a rental house and seen the draws of broken noga’s, you’ll know what I mean, as great as they are), lots of R&D went into designing the titan arm to be un-overtightenable - if thats a word, if not then it is now! When products are considerably cheaper than the rest of the market, they have usually skimped on the R&D side of things and i’ve noticed this with a few of the more complicated S***llrig products.
Possibly the most expensive part of making a good product is the R&D that happens behind it. Good and Cheap don’t always go together though unfortunately, S***llrig - Yer you know who… for example, manufacture some great simple camera accessories that somehow are so much cheaper than other manufacturers like Vocas and Bright Tangerine, so what’s the catch? Well, there’s a few. This includes but is not limited to: Camera Cages, Camera Plates, Top handles, 15 and 19mm bars, Hand grips, Matteboxes, Follow Focus’ and more! As AC’s, these AKS can be the difference between a good day or a bad day, Good AKS will save us time on set, make our lives easier and most importantly make the camera look real pretty. Cameras are becoming more modular, and for good reason, we love modular because they’re smaller and lighter and they can be used in a variety of ways, on gimbals, remoteheads, handheld, steadicam, on drones, cars etc, they can be configured to your needs BUT that relies on one thing… Camera Accessories! or Chutney as some of us Brits call it. for some more broadcast or doco focused cameras like the FS7 that might be ok but for cameras like Alexa Mini or RED cameras you would be in a bit of a pickle. Imagine rocking up to a shoot and the camera turning up with just the body, batteries and the media…. After filling every one of my pockets and oraphis’ with as many camera accessories as I could, we sat down and began chatting about why camera accessories (AKS) are so important.
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